{"id":88009,"date":"2024-07-07T19:33:52","date_gmt":"2024-07-08T01:33:52","guid":{"rendered":"https:\/\/femmusic.com\/?p=88009"},"modified":"2024-09-02T12:47:48","modified_gmt":"2024-09-02T18:47:48","slug":"florrie-2","status":"publish","type":"post","link":"https:\/\/femmusic.com\/2024\/07\/07\/florrie-2\/","title":{"rendered":"Florrie"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/femmusic.s3.us-west-1.amazonaws.com\/wp-content\/uploads\/2024\/04\/Florrie.jpg\" alt=\"Florrie\" class=\"wp-image-81091\" style=\"width:600px\" srcset=\"https:\/\/femmusic.s3.us-west-1.amazonaws.com\/wp-content\/uploads\/2024\/04\/Florrie-600x445.jpg 600w, https:\/\/femmusic.s3.us-west-1.amazonaws.com\/wp-content\/uploads\/2024\/04\/Florrie-300x300.jpg 300w, https:\/\/femmusic.s3.us-west-1.amazonaws.com\/wp-content\/uploads\/2024\/04\/Florrie-150x150.jpg 150w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\"><\/figure>\n\n\n\n<p>It\u2019s taken Florrie a long time to make her debut album, <em><a href=\"https:\/\/florrie.lnk.to\/TheLostOnesAlbumPR\">The Lost Ones<\/a><\/em>. Twelve years to be exact. In that time she was dropped from her label and walked away from music.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/femmusic.s3.us-west-1.amazonaws.com\/wp-content\/uploads\/2024\/06\/The-Lost-Ones-1024x1024.jpg\" alt=\"The-Lost-Ones\" class=\"wp-image-86239\" style=\"width:600px\"><\/figure>\n\n\n\n<p>Florrie is a multi-instrumentalist, singer, songwriter, producer, and drummer. She has released many EP\u2019s since 2010 and <em>The Lost Ones<\/em> includes some songs from them including \u201cPersonal\u201d and a new version of \u201cI Took A Little Something.\u201d It also includes singles \u201cThe Lost Ones\u201d, \u201cKissing In The Cold\u201d, \u201cNever Far From Paradise\u201d and \u201cLooking For Love.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Florrie - Never Far From Paradise (Official Video)\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/JziM3SywAg0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Florrie - Looking For Love (Official Video)\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/_UkePcoDcoA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>FEMMUSIC was honored to e-mail with Florrie about the process and the product of <em>The Lost Ones<\/em>.<\/p>\n\n\n\n<p>FEMMUSIC: &nbsp;&nbsp;It&#8217;s taken 12 years to release the debut. How did you go about song selection for this album? What was the hardest to discard?<\/p>\n\n\n\n<p>F: I always wanted to make an album in the back of my mind, but I never really knew when the right time was, and I&#8217;d sort of been collecting these songs on the side. I picked from 100 or so songs and ideas, and I did switch them in and out quite a lot, but I&#8217;m really happy with what I settled on. I think they all kind of compliment each other and tell a story as well.<\/p>\n\n\n\n<p>FEMMUSIC: You took a hiatus from music for a few years. What brought you back?<\/p>\n\n\n\n<p>F: I went through a really low period after being dropped by my label at the time, and I felt like I&#8217;d let everyone down, myself, but also the team of people who I&#8217;d worked with and I loved. I&#8217;d been with them for a really long time, so I almost gave up. I wasn&#8217;t sure if I was going to make any more music, but I was still writing a little bit on the side, and I wrote a song called \u201cBorderline\u201d that Brian, my co-producer, sent to my publishers, Warner Chappel, without telling me. About nine months later, they called up one day saying, \u201cyour song \u2018Borderline\u2019 has got a really big sink on a finale episode of <em>Grey&#8217;s Anatomy<\/em> and they&#8217;re playing the whole song. It&#8217;s over this big montage and it&#8217;s airing tomorrow, and we have to put the song out tomorrow.\u201d That&#8217;s what got me back into making music. I am so glad it happened that way, because I don&#8217;t know if I would have ever come to that conclusion myself, and it started building back my confidence. I had a really amazing response to it, and that&#8217;s how I got back into releasing music again.<\/p>\n\n\n\n<p>FEMMUSIC: What was the biggest challenge making <em>The Lost Ones<\/em> album?<\/p>\n\n\n\n<p>F: I actually had a really lovely album making experience, I think, because I had no time pressure. I&#8217;ve worked with the same people for a really long time, so I&#8217;m super close with them. They know everything there is to know about me and it was a really kind of beautiful creative time. I&#8217;d say maybe a challenge was working with the amount of ideas that I had and deciding what to finish and what to leave on the cutting room floor.<\/p>\n\n\n\n<p>FEMMUSIC: &nbsp;Can you describe your songwriting technique?<\/p>\n\n\n\n<p>F: Yeah, it&#8217;s quite eclectic. I have a few different ways of writing. I will either sort of make beats, make tracks, come up with chord ideas or melodic production ideas. Then I will write loads of melodies over the top of a chord progression, and I might do it three or four times, I might do it for 10 minutes, I might do it for half an hour. Then I go and I comb through all of those melodies and pick the best ones, and I narrow it down. When it&#8217;s really narrowed down, I might have a few options for verses. I might have a few options for pre choruses. Normally, the chorus is pretty obvious. If it&#8217;s a special chorus, then the last thing I do is fill out the lyrics. So I always sing with words when I&#8217;m writing ideas, but a lot of the time they don&#8217;t really make much sense, but they&#8217;ll have a feeling or a theme or a chorus line.<\/p>\n\n\n\n<p>FEMMUSIC: &nbsp;Tell me about &#8220;If It&#8217;s Been A Hard Night.&#8221; How did that song develop?<\/p>\n\n\n\n<p>F: That&#8217;s actually one of my favorite songs on the album, and it&#8217;s a letter to my younger self. I feel very different now to when I was first releasing music, and I&#8217;ve learned a lot about the industry and expectations and how to manage pressure. I&#8217;m definitely a lot easier on myself. I&#8217;m a bit of a perfectionist, and that used to really stress me out. I&#8217;ve enjoyed making this album more than anything I&#8217;ve ever done before musically, and I think that&#8217;s a result of knowing myself now, and that is what that song is about.<\/p>\n\n\n\n<p>FEMMUSIC: &nbsp;Tell me about &#8220;Jealous.&#8221; This song has some interesting instrumentation and some other extra parts to it. How did this song develop?<\/p>\n\n\n\n<p>F: I wrote just really simply on piano. I mean, it&#8217;s still a piano song, but it was very, very basic, and I actually really loved that with some of the kind of slow tempo songs on the album. It gave me a chance to be more creative with the instrumentation. I think there&#8217;s a lot of bangers on there. I love a big, anthemic sing along chorus, but I did a lot of jam sessions writing other melodic ideas on the slower tracks on the record.<\/p>\n\n\n\n<p>FEMMUSIC: &nbsp;You worked with Takura Tendayi. What made you want to work with him and what did he bring to the project?<\/p>\n\n\n\n<p>F: So I&#8217;ve known Takura for a really long time, about eight years. He used to come and work with the guys I work with at the studio, and he has this&nbsp; neverending enthusiasm. He&#8217;s always writing, he&#8217;s always working, he&#8217;s always sending me voice notes, it doesn&#8217;t matter where he is in the world. He MCs for Chase &amp; Status, and he&#8217;ll be like at a gig somewhere and sending me voice notes of melodies. He\u2019s just got great energy and is super talented!<\/p>\n\n\n\n<p>FEMMUSIC: &nbsp;What song (not your own) has had the biggest influence on you and why?<\/p>\n\n\n\n<p>F: That&#8217;s such a big question to pick one song! One song that\u2019s really special to me is a John Mayer song called \u201cStop This Train.\u201d I remember I first heard it with my mom when I was about 19 years old and I decided to learn it on guitar. It really improved my guitar playing, actually, because it\u2019s a difficult song to learn, but it just holds a special place in my heart. It&#8217;s the song I got engaged to two years ago, and it&#8217;s been in some really pivotal moments of my life. It&#8217;s always a song I go back to.<\/p>\n\n\n\n<p>FEMMUSIC: You&#8217;ve toured with some incredible artists like Girls Aloud &amp; G Flip. Besides the artists on this tour, whom would you most like to tour with, or collaborate with and why?<\/p>\n\n\n\n<p>F: I love the challenge of being the opener. It&#8217;s a little bit less pressure, but you&#8217;ve got this challenge of winning people over which I really enjoy. I know which song that I get them on, and I can see in their faces like, \u201coh, actually, this is pretty good.\u201d I&#8217;d love to tour with Griff, who is a UK artist. She&#8217;s going on tour this autumn. So, Griff, if you&#8217;re reading this, give me a call! Someone parallel would be great &#8211; Imagine Dragons.<\/p>\n\n\n\n<p>FEMMUSIC: What one thing would you like to change about the music industry?<\/p>\n\n\n\n<p>F: I think it would be adequately compensating writers for their time. Writers turn up to sessions and can write every day for a year and not get paid anything. You know, even covering travel or expenses or just their time, like a small, a small amount would go a long way in helping writers survive.<\/p>\n\n\n\n<p>#florrie<\/p>\n","protected":false},"excerpt":{"rendered":"<p>FEMMUSIC talks to Florrie why it took 12 years to release her debut album, The Lost Ones via BMG and Xenomania. <\/p>\n","protected":false},"author":2,"featured_media":81091,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3],"tags":[6021,6908,6912,2721,3551,3552,6907,6906,6910,6911,6914,3549,6905,6023,6024,6915,6025,3550,6909,6022],"class_list":["post-88009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews","tag-bmg","tag-borderline","tag-chase-status","tag-florrie","tag-g-flip","tag-girls-aloud","tag-greys-anatomy","tag-i-took-a-little-something","tag-if-its-been-a-hard-night","tag-jealous","tag-john-mayer","tag-kissing-in-the-cold","tag-looking-for-love","tag-never-far-from-paradise","tag-personal","tag-stop-this-train","tag-takura-tendayi","tag-the-lost-ones","tag-warner-chappel","tag-xenomania-records"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - 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